Website design for Boston restaurant Teatro.
http://www.teatroboston.com/Art Direction, Graphic Design, Web Design2013
Website design for BSE Print.Art Direction, Graphic Design, Web Design2013
Rebrand of the marketing firm, the adk group.Branding, Graphic Design, Icon Design2013
Rebrand for Boston Proper Real Estate.Art Direction, Branding, Graphic Design2013
Redesign of informational site about the SoWa area of Boston for GTIProperties.Branding, Graphic Design, Web Design2013
Wayfinding system inspired by the communicative and deconstructive elements of murals. Each neighborhood is represented with a set of materials and patterns based off the architecture and structures of the neighborhood, along with a color.
Aimed at both tourists and residents (who are often like tourists once out of their own neighborhoods) alike, Local Color aims to highlight the structures and elements of the neighborhoods that people take for granted and foster a deeper appreciation for them, while helping guide through the city.
The system includes informational panels located by T stations to orientate and introduce people to the city and the system, informational kiosks, mural installations at various landmarks, and redesigned crosswalks and sidewalk graphics, along with a mobile app, website, and advertising campaign.
Entrant in the 2013 SEGD Design Awards.Art Direction, Graphic Design, UI/UX2012
Set of prints for each sign of the zodiac, combining a customized icon for each sign, a portrayal of their constellation, and three personality attributes. Background colors correspond with each sign, and the name and dates of each sign are noted at bottom.
Alternative design (available through JSGD) featured on Papercrave, Glimpse of Glamour, My Adventure is your Advantage, the Improper Bostonian, and Design Crush.Graphic Design, Illustration, Print Design2011
Design for the 2012 Video Music Awards for MTV was centered around the Hip Hop genre.
Key to the identity is the idea of duality: The private vs. public personas of Hip Hop artists, the flowing of lyrics vs. the percussive beats they weave through, the challenges and obstacles of life and the rewards of making it big.Advertising, Branding, Graphic Design2012
Product line inspired by vintage travel posters of the early twentieth century, with catalog, styleguide, and homepage. Each product features its own custom icon.
"Novecento" is Italian for the Twentieth Century. The NOVECENTO brand draws inspiration from travel posters and art of the early twentieth century.
They provide the basis for typography, palette, and iconography. In that spirit, each product features an icon representing the product on the front/main panel
Spotlight on The Dieline, NESAD Graphic Design BlogGraphic Design, Packaging, Illustration2012
Using the observations and reflections from an ongoing class blog, nickatnesad, and text selections from Ellen Lupton’s Graphic Design: The New Basics, Pieces of Design is a concept iPad app meant to serve as an interactive primer to ten basic design ideas.
Concepts are paired on spreads which can be scrolled through, or there is option using hot corners to skip ahead or back or return to the table of contents.
Images, video, and quotes are displayed with descriptions of each concept to further illustrate them and clicking on images brings the user to the blog post with more details on the image.Graphic Design, Interaction Design, UI/UX2011
Redesign of the MBTA Maverick Station and surrounding square honoring the area's nautical history, with signage and wayfinding systems.Graphic Design, Urbanism, Environmental Design2012
Titled after the classic Mexican Bolero, Sabor A Mi (A Taste of Me) is a specialty cookbook filled with colors and images as rich as the liqueur used in all its recipes.
The book also comes with a coaster set of twelve with matching images, along with screens for an iPad/mobile app to accompany the book.Publishing, Graphic Design, Confectionary Arts2011
International World Water Day is held annually on 22 March as a means of focusing attention on the importance of freshwater and advocating for the sustainable management of freshwater resources.
Built with Adobe After Effects, the ad incorporates video of water, facts about the state of water in urban areas from the event’s site, and uses elements of their logo. The video is set to music that emulates the sounds of water droplets.Graphic Design, Motion Graphics, Typography2011
A guidebook to the city of Boston focusing on murals through out the city. The book is shaped as a swatch fanbook, referencing the sample it gives of each mural and those used when selecting paint for murals.
The book includes background and concept information on each mural, along with directions to them by public transit and nearby sites to also see.
I took all photography and wrote the copy myself, and some of the murals were projects that I had worked on.
Selected for view in AIGA show, “New Voices, Unique Visions 2011.”Graphic Design, Publishing, Print Design2011
An online type specimen presented as one long horizontal page showcasing the Adobe typeface Brioso Pro and built almost fully with live type. The colors and textures are inspired by the medieval calligraphy which influenced the design of the font and highlights the fluidity and movement of its letterforms and glyphs.Web Design, Graphic Design, Typography2011
An Art Deco-inspired redesign of the wrappers for all five varieties of the Milky Way Candy Bar (Original, Dark, Caramel, Banana, and Strawberry) honoring the candy’s roots in the 1920s when it was first released.
The design features Deco-styled type and graphical elements to reference both the connotation of the Milky Way Galaxy and the idea of milkshake swirls which inspired the candy’s name.Graphic Design, Typography, Packaging2011
Nik Nak cards are designed with people who enjoy puzzles; playing with objects and piecing them together, in mind
Set of three greeting cards for different occasions: Thank You, Happy Birthday, and Congrats. Letters are pieced together using triangles and hemispheres. The colors are bright and playful.In the theme of piecing things together, each is made by overprinting in two colors.
Each card is accompanied by a matching overprinted envelope decorated with a pattern based on letters pulled from each card.Typography, Graphic Design, Print Design2012
Full-page ad using custom typography made from bones to illustrate a statistic and call for action related to global warming.
Designed as a full-page ad for the New York Times, bones are used to illustrate a statistic and call for action related to global warming:
20% - 30% of species globally are in high risk of Extinction
(ipcc: intergovernmental panel on climate change)
Graphic Design, Typography, Advertising2012
A comic sharing a story, written by myself, about getting caught in a storm while helming a boat, using my own sketches, images, specially created hand-written font, and photomanipulations.
Follow the seagull...
Typography, Photo Manipulation, Writing2011